Did you know that articles that include relevant images get, on average, 94% more views than those without? Images matter to your site's visitors, so we've introduced an HTML5-based Image Editor that's faster, able to handle uploads from any camera or smartphone and includes powerful image editing tools accessible right from your browser. To get started using the Image Editor, drag the Image Element onto any page on your site and select Edit Image.

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The Image Editor offers a variety of ways to add punch to your images. For example, you can crop, flip or change the aspect ratio to highlight photos in different ways. Or you can add one of 29 filters to introduce effects, adjust focus and color, or embed text. And since all these features are coded in HTML5 and available directly in the browser, there's no checking to make sure you have the latest version of Flash before editing.

When search engines scan images on your site they look for code known as "alt text" that's meant to describe the scene in an image. Screen readers use this text to audibly describe what's on a screen for the visually impaired. What does all this have to do with SEO? Relevant "alt text" that properly describes images while also hitting on keywords on the page are more likely to get Google's attention. To add "alt text" to any image, click on the Image element to bring up the options, click on advanced, and write your text in the "alt text" field.