We'd all love to believe we're born inventors, but more often it's good research and development that leads to market-making products. But how do you perform good product R&D as a solopreneur or the leader of a small team? It's actually easier than you may think.
When creating physical products, one of the most important predictors of success is to price them properly. Part art and part science, finding the right pricing strategy for your products can be difficult.
Life doesn't end at 60. Or 70. Or 80. Or any set time. There's certainly no requirement that you sit by and wait for the end just because you've passed a certain age.
It's finally happened. After years of kicking around mere "ideas," you've thought up something worthy of all caps: THE IDEA. The one that will let you quit your full-time job, earn you a billion dollars, and eventually own your own island. Here's the problem, you don't know how to turn your brilliant idea into a brilliant product that consumers everywhere will want to buy.
For most people, riding in an elevator is an awkward experience marked by crowding and an overwhelming desire to avoid eye contact. For entrepreneurs, it's an opportunity to practice that vital business skill: the elevator pitch.
Understanding your target audience is critical to the growth of your business. For small businesses, focusing on the specific markets that are most likely to buy your products and services will make marketing more affordable and more efficient.
My first of year of freelancing could have made my career as a solopreneur. Instead, I squandered a golden opportunity that's cost me dearly in the years since. Here's what I did, and how you can avoid making the same mistake.
Who are you? Why are you here? The odds are good that you've pondered these deep existential questions under a starry night's sky. But have you ever asked them about your business?
Attracting repeat shoppers is a goal for any small business owner. The key is wowing customers every step of the way. But where do you start? You may think it's your company's website design, but you're forgetting something. Consider the humble packaging label for your products. Never fear, we're here to show you how to make a big statement with a few simple product packaging design tips.
Before investing time and money into manufacturing a product you'll need to make sure you have a working and viable product to produce. Creating a working product prototype is a hugely important step in that process.
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Start Your Something
At Weebly, we believe that everyone deserves a chance to build something new and do what they love.
The Inspiration Center features experts sharing what they've learned about starting and growing these types of big ideas.