Does the phrase “content marketing" make your eyes glaze over, despite your dreams of monetizing your blog or building up your influencer status? Do you dream of working with brands or growing your following, but are deterred by the sheer amount of organization involved? You're not alone.
When you create a website, it can often stay quite static for a period of time; writing a regular blog is the perfect way to keep things fresh. Blogs get your brand's message out to the world and help keep your customers up to date on your products and services.
At bars around the world, Jaegermeister is routinely one of the best-selling liquors on the shelf. Why? Not because its better -- almost no one likes this battery-acid-like brew, after all -- but because it's different. Drinking it is a dare, an irresistible temptation. Or, as bestselling author Sally Hogshead puts it, Jaegermeister is fascinating.
You’ve put everything you can into each and every blog post you’ve written and no one seems to be reading. So what gives? No one is biting, and you’re left sitting at your laptop feeling confused and frustrated. Here are few tips and strategies to help you get to the bottom of this dilemma.
Starting a fashion blog takes work, patience and dedication. Every fashion blogger needs to find a unique style and voice, conduct research, gather information and figure out ways to create the best content en route to a successful site. The following tips will show you how to start a fashion blog from the ground up.
Bloggers always want to know how to build a bigger, better social media following. Unfortunately, this is cart-before-the-horse thinking. The right question is who's your audience? Who do you want to write for? Figure that out and you'll know intuitively how to approach social media.
Your blog should have a purpose beyond getting readers. Is it to educate? Amuse? Inspire? Whatever the cause, chances are that at some point you'll have ideas for products and service promotion, either for yourself or others. I'm going to show you how to sell them.
You've started a blog. Awesome! Now, how do you get readers?
Blogs are not just for individuals — they can be powerful business tools. Successful companies and small businesses use blogs to promote brand awareness, and generate loyalty and sales. From telling stories to sharing ideas, a blog can attract more customers by helping visitors better interact with your company.
Content marketing helps position your brand as a source of expertise and leadership in your industry. Successful content marketing programs leverage this positioning to increase traffic and sales with the right mixture of high-quality content and outreach.
Start Your Something
At Weebly, we believe that everyone deserves a chance to build something new and do what they love. The Inspiration Center features experts sharing what they've learned about starting and growing these types of big ideas.