Automated Emails and More: Automation Tools Make it Easier to Grow Business

One of the hardest parts of running an online business is the feeling that you need to be at a computer 24/7 to manage customers, inventory and sales. Don't fall into this trap.

Automated tools can make it easy for you to manage your business and connect with customers at anytime from anywhere. And the best part is that you can set up these features and walk away, all while growing your business!

Automated Emails

You don't need to sit down in front of a computer and individually send an email to each customer. (That would take an insane amount of time, right?) Weebly users can set up automated emails that are triggered to send when a user interacts with your website in a specific way.

Here are some of the things you can do with an automated email:

  • Send a thank you when someone buys something from your store.
  • Send a happy birthday message (and discount) on a user's birthday.
  • Say hello to a customer who hasn't visited your store in a while.
  • Welcome new customers who sign up for your email list.
  • Send a survey to ask shoppers about their online experience.

Automated emails are a time saver for you and help customers feel a strong connection to your business as they can get an email immediately after an interaction.

Ready to get started? Enable this feature from the Automated link in the Weebly Promote sidebar. Users with a Grow plan can use this feature for up to five automations and Accelerate plans come with unlimited automations.

Dynamic Sign Up Form and Lead Capture

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Business owners often forget to capture potential customers that have not actually made a purchase yet. The Lead Capture tool can do that for you.

The tool syncs with your Promote list to capture emails and makes it easy for users to join your subscription list. You can control the design, layout and timing of the promotion that pops up over pages or from the bottom corner when new users visit your website.

Ready to get started? Log in and click the Lead Capture link in the Weebly Promote sidebar. Remember to keep the form simple and only ask for name and email address to start. Easy-to-fill out forms encourage users to sign up. As a bonus, consider offering a coupon or discount code for new users.

Track Abandoned Carts

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Sometimes a user will fill a shopping cart but still leave your online store. That's a missed opportunity for sales that you probably want to capture. Don't worry, there's a way that you can provide the user with another chance to make the purchase.

The Abandoned Cart feature saves the cart for every registered user and creates a link for you to email them a reminder to make the purchase. Plus, the email can be automatically sent. After a customer has made it to your checkout flow and entered an email, you can configure the amount of time that elapses before sending the customer an abandoned cart email.

Ready to get started? Set up is easier than you might think. Just enable the feature from your store and design the email you want to send.

Automatically Share Emails

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Is your online sale good enough to share? You can help grow your contact list and customer base by allowing users to share your emails on social media. (And there's no reason this should be a manual process.)

You can set up each email to share on your preferred social media channels, including Facebook, Twitter and Pinterest, with just one click when you send an email to your customer base.

Ready to get started? This feature is available on all Weebly Promote plans; just enter your social media information and the share link will appear when you send. As an added bonus, Weebly then tracks the links so you know how well the promotion is performing.

Real-Time Shipping Rates

One of the first questions online shoppers ask when making a purchase is “how much will it cost to ship?" The real-time shipping calculator takes all the guesswork out of that equation for your customers. All they have to do is enter their address and let our shipping tools do the rest.

Ready to get started? You need to determine a shipping carrier and enter product weights in your store account. All of the steps are outlined in detail here.

Automatic Tax Calculator

Calculating taxes is just one part of a small business owner's daily process, but you won't have to do manual calculations for your online shop. The Performance Plan includes an automatic tax calculator that determines sales tax rates based on location.

Ready to get started? Visit the Store link in the Editor and navigate to Settings > Taxes. Follow the prompts to set automatically calculate taxes. (You can manually override any settings you wish.)

Conclusion

What are you waiting for? These automated tools are ready to help you find new customers, make your current customers a little happier and grow business!

Don't have a website yet? It's easy to get started, just click here!